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Understanding Your Target Market - Connecting Your Message to the Right Audience
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When: 11/12/2013
Where: Tucson Metro Chamber Board Room
465 W. St. Mary's Rd.
Tuscon, Arizona  85701
United States
Contact: Shirley Wilka
520-792-2250 x 132

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Understanding Your Target Market - Connecting Your Message to the Right Audience
In today’s complex media environment, you maybe asking yourself where to begin?  There are so many media outlets to choose from it can be a bit overwhelming when it comes to reaching out to your particular demographic. But first, have you actually thought about what to say or who to say it to?  This training will walk you through step by step on how to market your message to the right audience. It starts with understanding your business goals and beginning with the end in mind — knowing what you want to achieve. Once you have your story in place you 'll find the right avenues to get your message through to the best audience.
In this training you will learn how to:

  • Define your message and audience
  • Support your brand through your marketing
  • Aim your marketing at your target audience
  • Develop messages to motivate your audience
  • Use the right vehicles to reach your audience  
  • Measure, evaluate and adjust

Every successful business requires a great marketing strategy. Join us Tuesday, November 12 at 8:00 a.m. to create yours!

$10/Tucson Metro Chamber Members

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