Monday, August 15, 2016
10:30 AM - 4:00 PM
Arizona Small Business Association
4600 E. Washington St., #340
Phoenix, Arizona 85034
Online registration is closed.
« Go to Upcoming Event List
Join us to get answers to all your marketing questions around gaining free publicity, improving your personal brand, monetizing your email and social marketing, and more!
Complimentary lunch will be provided along with a variety of relevant material to immediately implement into your marketing plan.
Join us immediately after (4-6pm) to nosh on complimentary hors d'oeuvres and sip on cocktails from our cash bar while connecting with our speakers, other business owners and marketing professionals.
ASBA FEATURED EVENT
Full Day Pass: $45
(Good for all Sessions)
(Save $10 when you log in before registration)
Exhibit Spaces available!
Starting at $199!
Companies interested in connecting with small business owners & marketing professionals, and receiving an elevated level of exposure statewide, are invited to support this event through exhibiting, or one of the limited sponsorship opportunities available.
Click here to request a table.
10:30 AM - 11:00 AM - Registration & Networking
11:00 AM - 12:00 PM
Email and Social Marketing, How to Monetize Your Efforts
Email continues to be a vital part in promoting products and services. Combined with social media, there’s a huge opportunity in reaching out to new customers. But how do you monetize all of these efforts? In this session, you’ll hear from marketing guru Ron Cates on ways you can monetize your email and social media marketing efforts while keeping a highly engaged audience.
12:15 PM - 1:30 PM
LUNCH & LEARN - Personal Branding, How Your Image Affects Your Bottom Line
Your personal brand is a direct reflection of your business. It’s important to make sure the impression you leave with people accurately conveys your story to generate quality customers & referral partners. In this session our panel of experts we’ll discuss vital branding steps, tangible networking tips and image enhancing tools to help you connect with your target audience.
1:45 PM - 2:45 PM
Marketing Tips, When to Hire Someone vs. When to Keep it In-House
Marketing can be a lot of work, and sometimes we find ourselves trying to do it all. Join us in a panel conversation on helpful tips and tools you can apply immediately and learn when it might be good time to off load that work to a contractor, employee or agency.
3:00 PM - 4:00 PM
PR, How to Pitch Your Story & Get Free Publicity
We all know being mentioned in mainstream media is gold. How do you properly generate a newsworthy story, and how do you pitch it in an appealing method to gain the interest of local journalists? Join us for an interactive panel discussion on how you can get your story out to the masses, whether that be through traditional, digital or social media.
4:00 PM - 6:00 PM
Free Happy Hour Networking Mixer & Mini Expo
Finish up the day with an opportunity to meet other local business owners and marketing professionals while enjoying complimentary hors d'oeuvres and a cash bar.
Register for the Mixer