BNI's mission is to help members increase their business through a structured, positive and professional referral marketing program that enables them to develop long-term, meaningful relationships with quality business professionals.
The philosophy of BNI is built upon the idea of “Givers Gain”. BNI offers members the opportunity to share ideas, contacts and most importantly, business referrals. Being a member of BNI is like having sales people working for you every day who market your product or service. If referrals are an important part of your business, then BNI is the organization for you. And it works! In 2015, over 190,000 members of BNI worldwide passed over 7.7 million referrals which resulted in more than $9.3 billion in business! Since 1985 BNI referrals have generated $51 billion in business worldwide. In the Southern Arizona region chapter referrals have generated millions of dollars for our members. The best way to find out about BNI is to visit a chapter.
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